Everybody is now worried about ethical part in business.Great leaders organising events on ethics. They are participating conference,forum, conducting workshop to encourage ethical behaviour amongst rising youths.
Ethics and entrepreneurships!. Both are inter related,string with each other!!!
So what are Business ethics. Are they solutions or marketing or an idea?
Business Ethics are rules or code of conduct of a business for a business within a business within a country.
Great ethical leader like Mahatma Gandhi saying that “politics without principles, wealth without work, pleasure without conscience, knowledge without character,commerce without morality, science without humanity, and worship without sacrifice “‘ are 7 seven social sins
Ethics needed in every aspect of business like during set up of an new venture,introduction of product/service,dealing with customers,at the time of delivery product/service etc.etc. ..Even during social media,. Even bloggers do blog with some ethics so that nobody hurt, no violations arise .Do you know email etiquettes and follow accordingly so that nobody offended ? During networking, socializing one`s business everybody has to follow the correct business ethics or principle for a balanced environment.
Some great Ethical companies are Google, Macdonalds, General Motors etc….
What is Google ethics ? Of course “Don`t be EVIL “
What is facebook ethics that people are liking ?Why people making it worlds largest social networking site ?
Ethical Leaders : Who are those ethical leaders now revolutionizing the world of business ?
Now ethical leaders are more and more needed to make a world of business meaningful.
WHAT are those ethical business words ? Dedication, trustworthy, sincere,honesty,commitment,quality,permission,efficient, authorised, integritiy, co-operation, respect.. etc. Do you agree ?
Business Ethics a most important part of business.Without it business will sure one day out of market or death .Entrepreneurs should aware of this and act according to it for the benefit of masses vice-versa. Its a crime to do business without ethics.
Business ethics is a term to be acted within limited boundary envisages by govt. or by company itself.A business can flourish within an good ethical environment supported by masses.
Business rise, strive, expand because of high ethics, businesses got down because of lacking of ethics. Point to be noted.
YOU have some home work or assignments to do .
Q.1 WHAT is your code of ethics in business if you are an entrepreneur ?
Q.2. HOW are you going to revolutionize in ethical revolution within your business ?
Q.3. WHY and WHERE are you going to implement ethics in your business ?
Q.4. HOW are you going to do your business ? Ethically or unethically ? Choice is yours.
Q.5. WHO is your ethical role mode leader ?
Q.6. What are you doing to inspire ethical behaviour within your business everyday/day by day?
In fact, YOU got what YOU are. Industriousness is nothing but hard work, there is no easy way.
Your business may be under investigation OR under testing ? Choice is yours .
A sophisticated, enthralling word. An interesting word to be explored for a great entrepreneur revolution!!!
Do you know when did this innovation word get popularity ?
Why is innovation important in a venture ? Without innovation a venture is not a business venture. Innovation in product development or service is now an important strategy in an organisation or company. Though it is not an easy process but it can happened through some roles in an creative environment.
Innovation is one survival strategy for start-up and must do.An office always needs renovation for productivity, healthy environment likewise a company or an organisation earnestly required innovation to thrive in the market.
“Making innovation happen is a craft and an art; understanding how it happens is a science. Innovation is grounded as deeply in psychology and culture as in science and technology”. ..[David Nordfors is co-founder and executive director of the VINNOVA- at Stanford University.]
Douglas Merrill,Google CIO saying that innovation at Google is ” an engine of innovation, universally accessible , useful Information with map” .
Why Apple is still standing as Apple Inc. Are you observing Nokia mobile innovation ? Dell is now not just a computer! Dell co. shining with lots of business solutions and services. Vast amazon.com is coming with kindle, an ebook reader.What today`s Google inc., if they have not been investing on product innovation ?
Sillicon valley entrepreneur Guy Kawasaki explaining Innovation in terms of successful product innovation.Kawasaki saying that there are four qualities that can lead a successful product innovation. They are Deep, Intelligent, Complete and Elegant.
DEEP : Everybody will accept a product or service, which is designed with deep understanding and full of meaningful purposes.A product should not be just a name. The more deep relationship with the customer ,the more great product or service will be and evolved in the market.
How are you involved in your product innovation ? Why they are for ? Why they should be in the market ? Are they losing their market amidst competition?
Intelligent : Your product or service can be intelligent through innovation. An intelligent product is a combination of features which can provide some extra helpful service at right time . Be it for your home or for your office or for your individual journey.
What is your intelligent product ? Today`s mobile with GPRS system,PDA, blogging etc.etc are just intelligent product innovations.
Complete : A complete product or service is like 100% satisfaction guaranteed with all the expected and concerned valid functions .Nobody will buy a product through a website, if, it is not included customer care service, contact number, helpline( 24 hour OR 10am to 6 PM etc.), service at instant etc. etc.
Have you tried Macdonald pizza and their instant service at just one call from your seating place ?
Elegant : Elegant products are beautiful, sophisticated structures, designed with easy to operate and handle at ease.They are alwayes in more demand.
Do you like the innovation mantra ” A lot can happen over a cup of coffee “
S What is the strength of the product or service that can be a great revolution ? W What is the weakness that may lead to the death of the product or service from the market ? O What is the opportunity that are lying ahead to work ? T What threats may appeared or are whirling around the venture ?
SWOT analysis is being done overall one`s every business aspect in business terms for development further. It is a must for every start-up success.
All these four can altogether be a great tool of success in any dream venture, if you mind it.
Do SWOT and shoot to the sky! Maybe amongst stars one day!
Even a general man can be one genius by implementing a little SWOT analysis on his life.
What may be the SWOT analysis ,If the venture is about to product sale or service provider ?
Just one simple example of SWOT analysis of one organic products as below :
Strength : Product is in very demand because of its organic character . It is made up from plant,vegetable . NO harmful chemical, pesticides etc.Organic products are safe.Everybody can use like kids,big man, old man,women,patients. Weakness :Organic products are short lived means expired soon.Lack of infrastructure like land,water etc… Opportunity :Future is bright .Global market is lying and can go beyond.Can lead to innovation of other products in line with the product. Threat : Other latest green organic products are rising, can kill its present demanding market due to same.
So, now what ? Are you going to do SWOT analysis ? Are you going to provide remarkable product or service to masses ?